RLB Consulting helps established and growing D2C ecommerce brands expand into new markets with confidence.
Led by Rebecca Barr, a 30-year performance marketing veteran, we guide post-startup brands through international launches using localized strategies, vetted partners, and scalable systems—without increasing headcount.
We also support the independent agencies that serve these brands by connecting them to white-label services and strategic partnerships that help them retain clients and compete at scale.
Whether you're entering North America or expanding globally, we make international growth faster, smarter, and more sustainable.
To create a world where global brands and independent agencies grow together through connection, collaboration, and smart, scalable partnerships.
Collaboration over competition
We believe in building mutual wins and long-term relationships.
Integrity and transparency
Trust is the foundation of everything we do.
Agility with intention
We move fast—but always with purpose, clarity, and focus.
Global mindset, local execution
We balance cultural nuance with operational precision—on both sides of the border.
Our approach is both strategic and hands-on. We simplify global market entry and expansion by leveraging a trusted network of partners—from legal to 3PLs to ad agencies—and bringing deep expertise in compliance, localization, and performance marketing.
Every launch plan is customized to your needs, ensuring a seamless and competitive presence in any market.
